BovTag makes the hectic process of animal identification simpler and efficient. It captures the image of the existing ear tag of the animal and extracts a unique identification number on it. It records the date, time and geo-location from where the data is captured to ensure its authenticity. India’s first and only mobile app-based reader (filed for patent) allows the integration of the unique identification number with farm management software to extract details of the animal, making the process of collecting and recording data as smooth as possible.